Zenabis Global
Fueling Rapid Expansion: Elite Talent Acquisition Propelling Zenabis Global's Accelerated Growth
Overview
Zenabis Global was the outcome of an innovative reverse merger when Sun Pharm, a thriving cannabis company, purchased a controlling stake in Bevo Agro, a publicly listed plant-propagation entity. The merger, combined with the new era of cannabis legalization, thrust Zenabis into a period of extraordinary growth. Faced with the pressing need to swiftly bring onboard superior talent, Zenabis' management engaged our services. Their goal? A substantial enhancement to their talent acquisition approach and swift procurement of high-caliber professionals to bolster their rapid expansion.
Development of a Plan
Given the urgent requirement to populate their organizational chart while ensuring uninterrupted productivity, Zenabis had identified 50 key roles that needed to be filled immediately. In response to their constrained HR capacity and the inability to develop and execute a robust talent acquisition strategy, we crafted a custom recruitment process tailored specifically to Zenabis' needs. Furthermore, we introduced our proprietary candidate testing platform to gauge the growth potential of candidates and assess their potential fit within the organization.
Execution of the Plan
With our focus firmly on execution, we provided indispensable support to Zenabis by sourcing talent for over 20 roles, including crucial Vice President and Director level positions. These placements spanned all departments including administration, human resources, cultivation, marketing, sales, and finance. Additionally, we placed numerous individuals in fixed-term contract positions within Zenabis to offer temporary support for pressing operational concerns. In certain instances, we were able to provide this support within a 24-hour notification period.
Outcomes
Our concentrated talent sourcing strategy empowered Zenabis to rapidly populate key roles across the organization, propelling them through a period of extraordinary growth. This influx of skilled personnel included placements for over 20 positions, including critical Vice President and Director level roles spanning all departments. Additionally, our flexible approach enabled the provision of professionals for fixed-term contract positions, allowing Zenabis to address pressing operational concerns swiftly. The transformation of Zenabis' talent landscape has been instrumental in fueling their rapid expansion, securing a firm foundation for their future growth trajectory.
Mike McGinty - CAO - Chief Administration Officer - Zenabis Global
“Managing the growth of Zenabis has been an extraordinary task and Virthym has been there for every step of the journey”
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